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Doritos
DOrITOS
HOUSE PARTY BY
Short Story
As the biggest South African snack brand on
Facebook, Doritos wanted to launch their
tasty new dips, and their new logo and
packaging, in a way that would grow their
Facebook fan base to 100 000.
Solution
So, what did we do? We had a party with
a difference! The Doritos House Party was a
completely interactive, video-based, HTML5
game contained in an innovative microsite,
designed and optimised for desktop and
mobile devices – no Adobe Flash.
Success
We grew Doritos' Facebook fan base
by 22 000, smashing the target
by 7 000 new fans!
Awards
Silver W3 Award
Bronze Bookmarks Award
Loeries 2013 Finalist
Assegai 2013 Finalist